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DEI and Marketing/Business Development – A Hands on Approach to Success

 

April 25, 2023
4:00 PM - 6:00 PM
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PCL Construction
4350 Executive Drive, Suite 270
San Diego, CA 92121
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The month of April is Celebrate Diversity Month! Join SMPS San Diego as Breana Weaver, Assistant Manager of Diversity and Inclusion at PCL Construction leads a discussion highlighting the important aspects of Diversity, Equity and Inclusion (DEI) in the AEC industry. Business Development, marketing and communications have served as major vehicles to carry out DEI initiatives in the construction industry. Join us for an interactive and engaging evening of networking, learning, and a discussion of best practices for change as we build momentum to continue transforming the construction industry to intentionally incorporate inclusive and equitable practices.

About Breana Weaver

Breana Weaver joined PCL Construction – California Buildings as assistant manager of diversity & inclusion in March 2021. In this role, Weaver manages the ambitious community outreach, workforce development and local hire initiatives for Destination Crenshaw, a 1.3-mile-long outdoor museum along Crenshaw Boulevard celebrating Black culture in Los Angeles. A South LA native, born and raised in the Crenshaw district, Breana is passionate about holistic approaches to addressing industry-wide challenges such as a lack of diversity and workforce shortages, while creating equitable access to high-paying construction careers. Weaver also manages DEI strategy for PCL’s $1 billion California Buildings District and serves as an advisor for companywide initiatives.

Before coming to PCL, Weaver served Council District 8 for five years as a member of City Councilmember Marqueece Harris-Dawson’s team as senior jobs and legislative deputy and chair of the City’s Targeted Local Hire Task Force. Additionally, she drove the development of key policy issues and legislation related to economic development, housing, and public safety. She is also an alumni of the Coro Fellowship for Public Policy, an intensive nine-month leadership development program where she gained cross-sector training and experience through a rotation of placements that included Northrup Grumman, LA Metro, Yellow Cab and a campaign for state senate.

With professional experience in both the private and public sectors, Weaver believes strongly in the power of collaborative initiatives that incorporate both business and community interests.

Tickets

$55.00 SMPS San Diego Members

$55.00 Members of another SMPS chapter

$65.00 Non-Members