Take your skills to the next level with this four-part series! We’ll be hearing from experts about how to perfect your brand, deepen your InDesign skills, collaborate more effectively, and create reusable content that communicates your message strategically.  While each session stands on its own, together they build a cohesive skill set that supports stronger marketing outcomes across your firm.

Registration

You can join for all four sessions or pick and choose which to attend. Members get a discounted rate when signing up for all four sessions!  Sign up on the Session 1 page and select the "4-Part Series" option to pay the package price. You will then be registered for the subsequent sessions.

About This Session

Session 4 | Content That Works Harder: Repurposing and Amplifying Your Message | Unlock the full potential of your content by transforming a single story into multiple touchpoints across your firm’s marketing channels. This session will show you how to adapt tone, visuals, and format for different audiences—whether it’s social media, websites, email, proposals, or internal communications—while saving time and reinforcing consistency. Learn practical strategies to build smarter workflows, stretch your content further, and ensure your firm’s message is amplified wherever clients and employees engage with it.

About the Speaker

Chanel Sonego | Director of Marketing, COAR Design Group

Chanel Sonego is the Director of Marketing at COAR Design Group, where she shapes brand strategy and visibility for the firm. Since joining in 2021, her first role in the AEC industry, she has guided the company through a name change and rebrand while evolving the brand to reflect its growth and community impact. With 16 years of marketing experience, Chanel brings a collaborative, people-centered approach to connecting design, brand, and community.