Member Spotlight: Megan Todd
Posted by StarChapter on Apr. 2, 2021 / Subscribe 0
Watch Megan Todd’s Member Spotlight Video Here
As a professional organization, we exist solely for the benefit of our members—and what an incredible group of members we have! From budding professionals to seasoned principals and leaders, we’re grateful for each and every one you. To show that gratitude, we’ll periodically showcase members, both new and experienced, in Member Spotlights.
Next up, Megan Todd, Marketing and Business Development Coordinator, CO Architects!
Read on to learn more about what important skills/lessons Megan has learned throughout her career…
“I have worked in this industry for 15 years, supporting various firms with marketing and business development. Almost 7 years ago, I decided to take on a full-time business development position. I was nervous about taking a leap of faith, but if not for that career move I would not be experiencing the professional success that I am today.
By accepting the full-time business development position, I gained critically important continuous sales training, provided by the company. Fortunately, the firm I was working for was a trail blazer in this leadership tactic. Sales often gets a bad rap and many professional marketers and business development professionals think of sales activities as smarmy and disingenuous, which can make sales duties feel uncomfortable and discouraging. However, what I’ve learned as a result of my training is, as with all things in life, sales can be done tactfully and with authenticity.
Because of the sales training, I learned how to leverage my authenticity and I gained confidence as a leader, which ultimately increased contract revenue for my firm and helped me develop strong relationships in my industry. I am now comfortable approaching new clients to establish a relationship.
I pride myself on being prepared for meetings, listening to clients and looking for opportunities to help others. Moreover, the training I received has also made it possible for me to pass along my knowledge by training others within my organization and helping fellow SMPS members. The ability to apply the training I received and share it within my professional community has been extremely rewarding. The biggest smile on my face often comes from a team member who has circled back to me to thank me for prepping them for a client call after the detailed information, personality style and expected pace of the meeting went as expected.
More often than not, there will be competitors that measure up to the work our firms can do. But if we have a better business development process, we will get to the finish line before they do.
I always look forward to developing more professional relationships within the AEC industry.”
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